Shinyribs, “Trouble, Trouble”
Produced & Directed by Ashton Guy
Trouble come atcha / 100 miles an hour / but Trouble just wants to pass…
A 3.5 minute tale on the impermanence of strife to remind you that we all share anxiety over innumerable and fleeting human catastrophes. Maybe take a pause to shake the snakes off. Rip up those toxic magazines. Ask for forgiveness. Do a bird dance with your inner child. Close your eyes and clean out your thoughts. Trouble’s nothin but a single compartment on the ferris wheel in constant rotation.
Shinyribs’ first music video was my first music video, too. We started working together on album art and merch designs back in 2014 and really hit it off. The idea I initially pitched to Kevin was an all-muppets dance video for the song “Red Quasar” off Okra Candy, but somehow we got here instead. Mr. Russell loves muppets too, but he was about to drop his fourth album and said it made more sense to visualize a new track from that release. He sent along the new batch and I listened over and over and over, coming back to the message of “Trouble, Trouble.”
There weren’t any muppets dancing in my head to this one, though. I saw blue sky and dancers in red turtlenecks; I saw the golden sun and the snakes in the hay and the kids dancing and the purple suit. The band was playing on public access TV inside a cartoon.
He said, Go for it. We called the folks. It came together through the generous, angelic efforts and star qualities of exceptional people on a very long day. From writing the script alone in my studio, to Lory’s home dance rehearsals, hanging up clouds with Jet and Gent, framing each shot with Brian, and editing the footage in a fancy 6th Street office with Justin. The entire process was a surrealist honor and a pleasure, concluding in a surprise screening at the historic Gruene Hall that I will never forget.
You need to work and laugh with everyone involved in the making of this video, too. Take down their names and act quickly.
Cast & Crew
-
Shinyribs Cast:
-
Featuring:
Brinnley Toth as Young Kevin
Katie Byrnes
Kara King
Elliott Richards
Trey Worth
-
Crew:
Director: Ashton Guy
Director of Photography: Brian Nelligan
Asst Director, Editor: Justin Wilson
Choreography: Lory Lyon
Art Direction, Costumes: Ashton Guy